We run creative branding campaigns for the world's best-known executives and company leaders. Our work spans personal branding, public relations, social media, and multimedia.
As an executive, your personal brand sets you apart, telling the world what makes you different.
You might want to leverage executive branding to advance your career, or you might want to leverage executive branding to support the growth of your company.
We provide a full-suite executive branding services to C-Suite team members, providing you with an end-to-end solution for building, managing, and protecting your executive profile.
Executive branding strategy. We guide you on the best personal branding strategy, identifying what makes you different while also highlighting you unique experience.
Personal branding photography and executive videos. We produce creative, high-impact photography and videos that showcase your personality, insight, and experience. We have an in-house multimedia studio.
LinkedIn and social media. We build and manage your presence on LinkedIn and other social media networks, ensuring that your account is not only growing but making the right impression.
Media coverage and public relations. We secure you high-quality, relevant coverage in leading media outlets. Our media reach includes not only newspapers and online publications, but TV and radio stations as well.
Running a personal branding campaigns for an executive or CEO is fraught with risk. It's important to find the right tone, balancing authenticity with professionalism.
We have supported C-Suite executives at all levels of a business, from CEOs and Board members to rising stars who are at the very start of their career. We tailor our approach to the needs of individual clients.
I was worried about kickstarting a personal branding campaign. The Profile team handled it perfectly. They built an executive brand that was personal but professional at the same time.
We work across all industries, and we understand the needs of different sectors. Developing an executive brand in tech is very different to developing an executive brand in financial services. Our pan-sector experience gives us unrivaled breadth.
To give you a taste, our branding experience includes...
CEO positioning • Personal positioning • Leadership positioning • Personal branding photography • Personal branding videos • Media training • Press release drafting • Press release distribution • Interview pitching • Podcast pitching • Broadcast pitching • Media tracking • LinkedIn management • Twitter management • Social media writing • Graphic design • Website development
For more than a decade, we have worked alongside some of the world's best-known CEOs, executives, and professionals, helping them leverage the power of executive branding.
CEO of consumer goods conglomerate. A CEO of a multinational conglomerate wanted to secure more media coverage and post more content on LinkedIn to dovetail with the launch of the company's new ESG and sustainability messaging.
Early-career finance executive. An early-career FD wanted to build their profile through speaking opportunities, awards, media coverage, and social media to position themselves effectively for a CFO role at a larger listed business.
CTO at a music streaming service. The CTO of a music business wanted to build their executive brand as a leading innovator in the wider technology industry, with a view to securing NED positions outside of the music sector.
We are personal branding experts, but we are truly global in our reach. We are as comfortable running executive branding campaigns in London and Los Angeles – as we are in Singapore and Santiago.
We are a one-stop-shop for your personal and executive branding needs. We have worked with C-Suite leaders for more than a decade, and our award-winning experience spans media, social media, and multimedia.
Executive branding is the process of developing a personal brand for a CEO or other executives. This will usually involve developing their personal positioning, creating relevant content, activating their social media channels, and securing them appropriate coverage.
A strong executive brand will support an individual when they are looking for a new jobs or role. Additionally, companies with strongly branded executives grow faster, attract better recruits, and raise more investment.
An executive branding programme will involve defining how you want to be positioned, then turning them into a blend of branded assets and content for social media and media engagement. It may also involve producing multimedia content, securing speaking opportunities, and attaining relevant awards.
The cost of an executive branding programme will vary depending on the scope and intensity of the profile. At Profile, costs for an executive branding campaign start from £4,500 or $5,750 per month for a minimum 6-month contract period.
