Build your profile as an industry-leading CEO through strategic PR and high-impact media coverage. Leverage your executive profile as a marketing asset for your business.
Become the go-to CEO in your industry through strategic media coverage. Use your media presence to position yourself effectively. Be top-of-mind for all your most important audiences, whether that's customers, investors, or talent.
Our CEO PR work spans PR, social media, and multimedia. Credit: Profile.
Secure top media coverage as a CEO – and drive business results.
With Profile's support, turn yourself into one of the most well-known and respected CEOs within your sector. Be seen to be driving industry-wide discussions across all wings of the press. Turn that visibility into customer leads and increase client retention – and accelerate growth.
They are a pleasure to work with. I have been receiving PR advice for nearly ten years now and I would strongly recommend Profile.
Chairman, JML
Say bye to being overshadowed – and command gravitas.
Build a CEO profile that captures your credibility, standing, and experience. Nail what makes you and your company distinctive – and feed that into your CEO PR activity. Set yourself apart from the rest of the field and give yourself an edge over the competition.
We have decades of experience supporting CEOs and C-Suite leaders. Source: Profile.
An agency that understands CEOs – and their needs.
Profile has been purpose-built from the ground up to support busy CEOs. We have everything that you need in a single place, whether it's media relationships, social media savvy, or a multimedia team on tap. We know the subtleties of building a CEO profile – and we get the balance right.
Our clients
Our CEO PR services
CEO media and PR that delivers results.
Connect with your target audiences across all channels. Expand your brand reach & visibility.
01
Turn-key media strategy for execs.
01
Turn-key media strategy for execs.
Identify the audiences that are most important to you, whether it's peers, investors, or customers. Craft a profiling strategy that will appeal to this audience. Select topics to talk about in your PR, media, and executive profiling activity.
02
Content to stand-out as a CEO.
02
Content to stand-out as a CEO.
Translate this profiling strategy into a content timeline. Draft high-impact content that showcases your point of difference. Craft new personal assets, including CVs and biographies, that capture your story.
03
Media that builds your brand.
03
Media that builds your brand.
Pinpoint the media titles that are read by your target audience. Secure comment, interview, and op-ed opportunities in national and trade media. Deepen your profile through broadcast opportunities, including TV and podcasts.
04
Striking CEO presence on LinkedIn.
04
Striking CEO presence on LinkedIn.
Refresh your social media accounts, with a focus on LinkedIn. Draft content schedules, blending text, imagery, and video, to help to stand-out. Conduct day-to-day activity to drive up engagement and following.
05
Exec videos that capture your voice.
05
Exec videos that capture your voice.
Shoot new on-site executive photography that blends professionalism with personality. Capture short-form executive thought leadership videos. Give visibility to all this new rich multimedia content online to ensure that your online profile is dynamic.
Stellar coverage, impactful profile.
Secure the right media opportunities to showcase your story and put your expertise front and centre. Align yourself with top-tier global media brands, whether it's business, finance, or trade titles. Enrich your profile with TV, radio, and podcast slots.
Craft a 360-degree profile that matches your standing as a leading CEO. Blend high-impact media with a strong social media presence and quality multimedia. Make sure your profile is unified – and puts your best foot forward for your target audience.
Where we secure coverage
What clients say.
The team at Profile understand the media and social media landscape like the back of their hand, and they were very quick to start delivering valuable results. They are highly responsive and really care about their clients. They went above and beyond to deliver strong outputs.
Partha Gopalakrishnan
Fmr executive, Infosys
I can't say enough about how effective I thought the team was at raising my profile in my industry. I was impressed by how quickly Profile was able to create a robust public online persona for me. I was also very quite surprised by their ability to get me connected with the media.
Paul Epstein
Emmy-nominated producer
Profile were a pleasure to work with. The team were competent, hard-working, accessible and willing. The most impressive aspect of working with Profile was their thorough understanding of what we have been trying to accomplish.
John Mills
Chairman, JML
Customised support
We support all CEOs – regardless of firm size or industry.
At Profile, we support all types of CEOs with their media and PR activity – from start-up leaders to the CEOs of multinational companies.
Standalone CEOs
Highlight your point of difference as an independent CEO. Build a profile to secure clients or obtain your next career opportunity.
Start-up CEOs
Build a profile as a disruptive, fast-moving start-up leader. Cement trust with your first customers, investors, and team members.
Board members
Differentiate yourself as a leading CEO in a crowded market. Build company and brand visibility with your target customers.
Multinational CEOs
Cement your credibility as the leader of an established business. Build a profile that fits your standing and stature.
Executive thought leadership is the process of raising the profile of C-Suite executives and, by extension, their companies through creating insight-driven content to showcase their expertise. This process usually leverages a combination of public relations, multimedia content creation, and social media.
Why is executive thought leadership important?
Companies with visible, well-known leadership teams grow faster, attract better talent and more investment, and even command a premium on valuation. Audiences are increasingly looking to the people at the top of companies for insights and leadership.
What does executive thought leadership involve?
The key parts of an executive thought leadership campaign include identifying a key insight or thought-leadership angle, turning that angle into compelling content, and getting this content into the hands of an audience through public relations, social media, and advertising.
How much does executive thought leadership cost?
The cost of an executive thought leadership campaign will vary depending on the scope and intensity of the activity. At Profile, our support starts from £4,500 or $5,750 per month for a minimum of a 6-month campaign.
