Tyler is our Marketing Manager, responsible for driving Profile’s paid acquisition and performance marketing efforts to generate high-quality leads, boost visibility, and fuel our growth.
Before working at Profile, Tyler spent five years in different roles across the luxury fashion, tech SaaS, education, e-commerce, and PR sectors, where he led multi-market campaigns across Google, LinkedIn, and paid social, managing budgets from startups to large-scale enterprises.
He also holds a BA in International Communication and an MSc in Digital Marketing.
"From Vietnam to Switzerland and now the UK, I've always focused on driving measurable impact through creative experimentation. I thrive on turning complex ideas into campaigns that resonate, whether through SEO, paid media, or strategic partnerships."
"The most rewarding part of my role is seeing strategy translate into real results, whether generating high-quality leads, greater market visibility, or internal excitement around a successful campaign. I love working in a role that combines creative freedom with analytical rigour."
"For me, PR is about shaping narratives that matter. There is a unique thrill in seeing a client’s voice cut through the noise, spark debate, and drive tangible change. It is storytelling with purpose."
"When business leaders speak with clarity, consistency, and confidence, they do more than represent their company — they help shape their industry. People follow others who take positive steps forward, especially in uncertain times."