Build lasting credibility with high-value clients. Generate B2B leads and accelerate your pipeline. Shape industry thinking and win the trust of decision-makers.
Professional services firms often struggle to sell their expertise in a crowded and competitive market. In a landscape where trust, clarity, and credibility are everything, PR and thought leadership are critical tools for growth.
We help professional services firms turn knowledge into influence. Whether you're targeting CFOs, GCs, or CIOs, we tailor our strategies to your niche, delivering PR and thought leadership that directly supports commercial outcomes.
I have been receiving PR advice for nearly ten years now and I would strongly recommend Profile.
Chairman, JML
Position your firm as the trusted advisor of choice.
Capture attention with clarity and authority. Elevate your visibility with B2B audiences, including the C-suite. Generate leads by owning conversations that matter to your clients.
Turn complex thinking into commercial cut-through.
Simplify complexity. Sharpen your firm’s messaging. Translate technical insights into media-ready narratives that open doors and strengthen relationships. Convert expertise into revenue-generating influence.
The team at Profile are a pleasure to work with. They are extremely professional and dedicated to achieving the objectives that we agreed with them.
Founder, VONROSEN
We specialise in professional services PR.
Navigate regulatory, reputational, and competitive pressures with confidence. Access a team that understands the nuances of relationship-driven sales and long client cycles. Trust us to help you raise your profile with the audiences who count.
Clients who trust us
What clients say.
The team at Profile understand the media and social media landscape like the back of their hand, and they were very quick to start delivering valuable results. They are highly responsive and really care about their clients. They went above and beyond to deliver strong outputs.
Partha Gopalakrishnan
Fmr executive, Infosys
One of the many things I love about working with Profile is that they spend the time to really deeply understand what we do and then perfectly align our external communications to our vision and goals. They’re thoughtful, creative and, most importantly, easy and fun to work with.
Ewan Kirk
Chairman, Deeptech Labs
Profile transformed my personal brand from entrepreneur to thought leader. Their social & content strategy have positioned Sensay as the pioneer in the AI startup space, delivering strong ROI beyond traditional PR metrics.
Dan Thomson
Founder, Sensay
Recent work.
A short snapshot of some of our recent campaigns in professional services, spanning PR, thought leadership content, social media, and media relations.
Where we secure coverage
Our services
End-to-end support.
We provide full-service support across positioning, content, digital, media, and strategy, all tailored to the professional services sector.
Strategy
Research
Copywriting
Media & PR
Multimedia
Social media
LinkedIn
Events
Industries
We help professional services firms lead industry conversations.
From law firms to IT consultants, we know how to build trust, credibility, and visibility in sectors where client confidence drives revenue.
01
Build trust and visibility in legal services.
01
Build trust and visibility in legal services.
Raise the profile of your partners. Turn technical expertise into clear, persuasive narratives. Influence general counsel and senior decision-makers by demonstrating authority and industry knowledge.
02
Lead the thinking in management consulting.
02
Lead the thinking in management consulting.
Showcase your strategic insights on transformation, talent, and technology. Build long-term visibility with decision-makers across sectors. Convert analysis into opportunities by influencing key leaders.
03
Cut through complexity in IT consulting.
03
Cut through complexity in IT consulting.
Make your insights accessible to non-technical decision-makers. Frame your technical value in terms that drive interest and commercial impact. Become the go-to expert on technologies like AI and more.
04
Inspire confidence in financial advisory.
04
Inspire confidence in financial advisory.
Craft thought leadership that speaks to investors, boards, and senior stakeholders. Use timely, informed insights to build authority in volatile markets. Position your firm as the expert voice on strategy, risk, and growth.
05
Shape the future of work with HR leadership.
05
Shape the future of work with HR leadership.
Position your consultants as experts on workforce strategy, leadership, and talent development. Influence CHROs and CEOs with insights that respond to real organisational challenges.
Professional services thought leadership is the strategic use of expert insight to build authority, credibility, and trust with clients, stakeholders, and decision-makers. It involves sharing original perspectives through articles, media, speaking engagements, and digital content that showcase a deep understanding of industry trends, client challenges, and emerging opportunities.
What are the benefits?
Professional services thought leadership helps firms stand out in a crowded market, build trust with senior decision-makers, and generate qualified B2B leads. It strengthens brand credibility, shortens sales cycles, and positions your people as go-to experts.
Do I need an agency?
While in-house teams know the business best, agencies provide the capacity, objectivity, and experience needed to turn ideas into consistent, high-impact visibility with the audiences that matter.
How much does it cost?
The cost of a professional services thought leadership campaign will vary depending on the scope and intensity of the activity. At Profile, our support starts from £4,500 or $5,750 per month for a minimum of a 6-month campaign.
